I recently read the book Revenue Disruption by Phil Fernandez, the CEO of Marketo. It […]
@All , Corporate Marketing , Product Management , Product Marketing
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Freemium – Only for the Birds and Bees?
The best things in life are free, but you can give them to the birds […]
@All , Big Data , Greentech , Product Marketing , Technology Trends
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How to Reduce Big Data – USPS Backwards Strategy, Get Offline!
When the world is coming up with ways to grapple with, process, store and retain […]
@All , Corporate Marketing , MDM , Product Marketing
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There is Nothing more Compelling than the Voice of the Customer
It does not matter what you sell, nothing markets better than the endorsement of your […]
@All , Corporate Marketing , Product Marketing
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When Content Block Strikes … Again!
For some reason I always get a little writer’s block in August. Maybe it’s the […]
@All , Big Data , Hadoop and MapReduce , Product Marketing
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Hadoop – “The most interesting technology in the world”
“It’s a keynote topic at non-technology conferences.” “It timed it’s analysis of life, the universe […]