There is no definitive origination for the term “Shoestring Budget”. Some have suggested that the analogy […]
@All , Corporate Marketing , Product Management , Product Marketing
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2010 New Year’s Resolutions for Marketing Professionals
Since the best way to kick off a New Year is with resolutions, here are […]
@All , Big Data , Cloud , Databases , Product Marketing , Video
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Making the Big Data Problem Smaller – video
In this age of YouTube, the best way to get your message across is not […]
@All , Cloud , PaaS , Product Marketing , SaaS
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SaaSparilla Report: The Right PaaSage to the Cloud?
In my previous post PaaS or fail I took a brief look at what platform-as-a-service […]
@All , Corporate Marketing , Product Management , Product Marketing
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Dr. Mark, No one pays attention when I present, how do I get them to listen?
Dr. Mark, I am a product marketing professional. I work hard on my powerpoint slides, […]
@All , Product Management , Product Marketing
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Dr. Mark, how do I get sales to make use of the marketing materials I create?
Dr. Mark, I am a product marketing professional. I work day and night on competitive […]